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Home Selling, Pricing

Location vs. list price - Which is more important to your home sale?

“Location, Location, Location.” You’ve probably heard this phrase more than once about real estate. Conventional wisdom says that location is the most important factor in selling a home—but is it really? The location of your home can’t be changed, so if your property isn’t located in a hot neighborhood, what can you do?

That’s when you move to the next most important factor—the beginning list price.

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RECENT ARTICLES

Home Selling

Selling in Greater Seattle's Cooling Market

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Home Selling

The Home Inspection: What to Expect

To many homeowners the idea of a home inspection is always met with a slight raise in heart rate.  Having every nook and cranny of your home put under a microscope is a bit intimidating. And why shouldn't it be? Just mention the word and a mental checklist of all the things you've been putting off - or just completely ignoring - runs through your head like an old flickering neon sign.  There is no fault in the endless duties of homeownership and the inevitable work left trickling along.  

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Home Selling

Is It a Good Time to Sell My Home?

Is this a good time to sell? We get this question often. This is a natural question, since everybody wants to time the market in their favor.

First, some observations from what we've seen on Faira. Our sell through rate has been higher in 2018 than last year. We have been getting multiple offers on many of our homes. Our homes are selling well.

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Home Selling, Negotiation

The Science Behind Faira

You may be wondering, why is Faira able to make home selling free?

Here's the reason: Faira is anti-complexity.

Complexity makes buying and selling a home more expensive for everybody involved. Faira makes home sales simple, saving sellers thousands of dollars in the process. So, when it comes time for a buyer to make an offer, there is no complexity. Here are three reasons why Faira is simple and free for sellers:

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Real Estate, Home Selling, Home Buying

Zillow, Redfin and now Faira - What's the Difference?



Seattle is a hotbed for real estate tech. We are home to popular real estate sites like Zillow and Redfin which have changed how people shop for homes. Many people ask us, "How is Faira different than Redfin and Zillow?" There's a big difference and I'll explain.

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Real Estate

Faira Real Estate Agent Reviews

Buying or selling a home is a big deal and can be expensive, so learning how to keep costs low is important for both sellers and buyers. The process of purchasing a house can be time consuming and somewhat confusing, and people aiming to purchase or sell a house are looking for the best way to conduct the transaction.

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Home Selling

Same as Cash Guarantee

As part of Faira Premium, we are now offering a same as cash guarantee. When offers are received, they may be cash or subject to financing. Sellers sometimes miss the opportunity to take a higher offer because they prefer to take a lower cash offer. If you use this program, you can now accept an offer subject to financing with high confidence, as if it was a cash offer. This levels the playing field and may result in stronger competition to give you the best price while improving your peace of mind no matter what offer you take.

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Home Buying

Breaking Down Lance Bass's Brady Bunch House Heartbreak

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Home Selling

How to Price Your Home


How do I pick the list price?

This is a question we hear a lot. First, let's get the elephant out of the room. Sellers do not determine the sale price of a home, buyers do. What sellers can do is adopt a strategy so you can find the buyer who values your home the most. The sellers may decide not to sell the home, but they can’t directly determine the purchase price of the home.

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