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home selling

Negotiation, Home Selling

The Science Behind Faira

You may be wondering, why is Faira able to make home selling free?

Here's the reason: Faira is anti-complexity.

Complexity makes buying and selling a home more expensive for everybody involved. Faira makes home sales simple, saving sellers thousands of dollars in the process. So, when it comes time for a buyer to make an offer, there is no complexity. Here are three reasons why Faira is simple and free for sellers:

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RECENT ARTICLES

Real Estate, Home Selling, Home Buying

Zillow, Redfin and now Faira - What's the Difference?



Seattle is a hotbed for real estate tech. We are home to popular real estate sites like Zillow and Redfin which have changed how people shop for homes. Many people ask us, "How is Faira different than Redfin and Zillow?" There's a big difference and I'll explain.

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Home Selling

Same as Cash Guarantee

As part of Faira Premium, we are now offering a same as cash guarantee. When offers are received, they may be cash or subject to financing. Sellers sometimes miss the opportunity to take a higher offer because they prefer to take a lower cash offer. If you use this program, you can now accept an offer subject to financing with high confidence, as if it was a cash offer. This levels the playing field and may result in stronger competition to give you the best price while improving your peace of mind no matter what offer you take.

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Home Selling

Selling in Greater Seattle's Cooling Market

Most stock brokers offer two kind of stock trades: Market trades and Limit trades. Market trades usually get executed within seconds, while a Limit trade may never get executed. A market trade means that you want to purchase, for example, 100 shares of Amazon at the market price. A Limit trade means that you want to purchase 100 shares of Amazon at a certain price, let’s say $X each. Often, an investor is looking to buy the stock at a slight discount to the current market price in a Limit trade, because otherwise the investor could just purchase it at the market price within seconds. What is the tradeoff? The tradeoff is that the order may never get executed and minutes later the market price of Amazon has increased so much that even a discount to the market price would be more expensive than the purchase price that investor could have gotten earlier in a market trade. If an investor is looking to purchase Amazon stock, the investor is betting that Amazon stock will appreciate. If that is the belief that investor has, optimizing on the purchase price is like optimizing for pennies when the bigger bet is to pocket Amazon stock appreciation. Now here is the rub. A limit trade does not actually give you a price better than market. The limit order at $X gets executed when the market price falls to $X, counter to the thesis the investor had in the first place. In fact, it is extremely unlikely that a falling Amazon stock would fall until $X exactly, then your trade gets executed and then the price start appreciating again. No, usually, if the market price has fallen to $X, it is likely that it might fall a bit more. So if you were to dictate your own price, you are betting against your own thesis.

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Home Selling

How to Price Your Home


How do I pick the list price?

This is a question we hear a lot. First, let's get the elephant out of the room. Sellers do not determine the sale price of a home, buyers do. What sellers can do is adopt a strategy so you can find the buyer who values your home the most. The sellers may decide not to sell the home, but they can’t directly determine the purchase price of the home.

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Real Estate, Home Selling, Home Buying

Faira Launches in California

 

We set out with the goal to reduce complexity and increase transparency for home buyers and sellers. With over 80 successful sales in one of the hottest real estate markets, Seattle, we have saved home sellers over two million dollars since we started just over a year ago!

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Home Selling

Selling a Home in the Winter

If you want or need to sell your home between November till February, here are a few questions you possibly have struggled with: 

  • Will someone want to buy now (it’s cold/wet/icy/snowy)? 
  • Does it make sense to wait? 
  • Will I make more money on my home if I wait?
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Home Selling

Knowing the Price of a Home

Wouldn’t it be great if you had a crystal ball that you could look into before making a big financial decision and knowing the outcome in advance?

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Home Selling

Case Study: Redmond Ridge

Two homes, nearly the exact same, were listed for sale in Redmond at the end of August, 2016. One seller used Faira for free, the other an agent. Let's take a look at the results:

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Home Selling

Video: Selling With Faira

Selling with Faira is easy and it's free for you! In this 3 minute video we answer common questions about our new service. If you have additional questions, please email us at hello@faira.com or call 1-800-571-FAIR.

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